Joe Root and New Balance have been working together for over three years. And their relationship remains strong. Phoenix Management Group is proud to support the development of long-term collaborations between world-leading brands and our family.
In 2017, New Balance made one of their series of #MyFutureSelf videos with Joe.
With the ICC Men’s World Cup starting 30 May, followed by the Ashes series in August-September, excitement is building all the time.
This is an important year for all of England’s cricket teams. Joe’s words in his New Balance video offers those with England’s interests at heart a message that is still relevant.